Advance Party is an active, R&D lab that looks beyond the next product cycle, identifying trends, technologies and behavioural shifts that will become significant in the next three to five years. We deliver programs that helps us imagine and document the impacts these changes will create, and we share those prototypes to facilitate innovation and thoughtful consideration of the future of media.
Our main programs are:
- Voice and Conversational UI Design: Advance Party helps clients develop their voice and conversational experience strategy, rapidly prototype customer interactions and launch skills and actions to the major platforms.
- AP Incubators: collaborative projects which incorporate a commercial remit, academic research and development and prototyping.
- AP Research Residencies: short term research and prototyping residencies that offer candidates the chance to contribute meaningful and innovative work to help conceive new frontiers for organisations.
We regularly identify and update core research areas that present immediate opportunities for investigation and prototyping. Each area of focus is surveyed with an exploratory review, collaborative R&D, commercial experimentation and fellowships. We are constantly looking for collaborators and partners who share our desire to prototype different realms of possibility. Advance Party is proudly supported by Deakin University, our foundation research partner.